In July 2014, Chris Althoff married the love of his life in Maui. He and his partner knew that they wanted to have a hashtag on Instagram for their wedding, but they also wanted something more engaging and that was able to keep people informed.
“Texting was an easy way to organize people who were scattered about the island,” Althoff said. “We had quick instructions on when to gather up, where shuttles were going, and we were able to keep everyone easily assembled.”
Althoff set it up so he was able to send reminders to his guests about where to go, what time they should be at specific locations, and they also suggested some hot spots around the area. To prep for the text message marketing campaign, Althoff and his partner also researched some nice places their guests could see while in Maui. “Each morning, we would greet everyone with an ‘Aloha. Hope you have an awesome morning,’ here’s a couple of things to do,” Althoff said.
Their plans to incorporate text message marketing into their wedding was a last minute idea.
“I Googled ‘quick and easy text blast’ and Bob Bentz’s [text message service] was one of the first ones that popped up,” Althoff said. “I’d send out a couple of texts without having to invest lots of money.”
Althoff would recommend 84444’s text message marketing plan to anyone planning a destination wedding.
Evidently, Althoff and his fiancé received so many compliments about how great it was and how it truly was a simple, fun, and effective way to get people together.
“It’s not too complicated and was really, really useful,” Althoff said. “It was an awesome way to get people together and stay connected.”
Text message marketing is the perfect tool to have for those wanting to stay organized, have their guests in the loop, have their guests reminded about where they should going and the things they can do.
Plus, when you aren’t necessarily familiar with where you’re headed to (such as a destination wedding in Maui) staying in touch via text message will make it less stressful! Therefore, couples won’t have to panic when their guests aren’t sure of where to go or what to do!
So, that’s why Althoff and his partner used 84444.
84444 supplied them with a way to keep guests and family happy by sending dates, times and quick instructions via a mobile device. Also, it’s a clever way to use technology!