Archive for the ‘Wireless Statistics’ Category

Mobile Marketing, including mobile coupons and text message sweepstakes, is the newest medium for advertisers and promoters.  Mobile marketing site 84444.com is now available for promotion by affiliate marketers.

Several recent studies, including one by eMarketer, say that $670 million will be invested in mobile marketing this year by American companies.  Growth is anticipated to reach $3.3 billion by 2014.   read more

For the full article featured in the Sept. 1, 2009 article on PRWeb, please click here.

1. Research In Motion (RIM) BlackBerry Curve (all 83XX models)

2. Apple iPhone (all models)

3. RIM BlackBerry Storm

4. RIM BlackBerry Pearl (all models except flip)

5. T-Mobile G1

In an age of ever faster communications, fewer people have time for voice mail.

More than 30 percent of voice mail messages remain unheard for three days or longer, according to uReach Technologies. More than 20% of people with messages in their mailboxes rarely check them.

Traditional voice mail it seems has become less acceptable because everything around it has changed. We are conditioned for instant forms of communication.

A survey done for Sprint by Opinion Research Corporation found that with the exception of people age 65 and over, adults respond more quickly to a text message than to a voice message. Those under 30 are four times more likely to respond within minutes to a text message than a voice mail. Adults 30 and older are twice as likely to respond within minutes to a text message than to a voice mail.

For those who can’t be bothered to listen to VM messages at all, a number of companies now offer voice-to-text transcription. The best known is Google, which at the end of June began a rollout of Google Voice, a service that offers voice mail transcriptions free of charge.

The average person checks their voicemail six to eight hours after it was left.

According to StatCounter data, Google controlled 96.2% of the market in the first half of the year.

StatCounter primarily tracks internet websites instead of mobile versions of those sites and StatCounter depends on cookies and JavaScript for its count, which don’t always work on mobile phones. A recent comScore report from September showed Google had 63 percent of the mobile search market in the US, while Yahoo had 34.6 percent.

This is likely to change soon since Microsoft and its BING search engine announced a deal with Verizon earlier this year to become the default search provider on Verizon phones.

Rogers 37% marketshare

Bell 29% marketshare

Telus 27% marketshare

Aliant 5% marketshare

SaskTel 3% marketshare